Marketing Manager for Optapex – Digital Marketing-Focused
Location: Englewood Cliffs, NJ
Job Type: Full-Time/Onsite

While your first mission is dominating the Amazon Advertising space (PPC, DSP, and AI-automation),
you’ll be joining a team that scales multiple IT solutions. If you’re looking to master complex B2B SaaS
growth and have a seat at the strategy table, this is your home.

Compensation & Benefits
Salary: $65,000 – $85,000, based on experience, skillset, and qualifications
Bonus: Eligible for performance-based bonus
Healthcare: No-cost premiums for employee and eligible dependents (medical, dental, vision, prescription)
Retirement: 401(k) with company match
Additional Perks: Complimentary lunch on-site or lunch allowance, phone stipend, Company product discounts, service awards, educational support, etc.

Main Responsibilities
Full-Funnel Campaign Execution: Plan and execute multi-channel campaigns (LinkedIn, Google Search, Email, Webinars) targeting high-value personas from Amazon brands to IT decision makers
Multi-Solution Messaging: Master Amazon Ad Tech narrative (PPC, DSP, AI-Optimization) while marketing broader IT automation and enterprise SaaS solutions
Lead Nurture & Automation: Design and manage automated workflows in HubSpot/Salesforce to move prospects from awareness to sales-ready meetings
Growth Content: Author high-converting “lead magnets” such as Amazon PPC playbooks, ROI frameworks, and technical one-pagers that demonstrate our solutions’ competitive edge
Sales Enablement: Provide the sales team with localized tools including pitch decks, competitive battlecards, and case studies
Performance Analytics: Own reporting on MQLs, Cost Per Lead (CPL), and pipeline attribution to ensure marketing ROI

Experience & Qualifications
Experience: 3+ years in B2B SaaS Growth, Demand Generation, or Performance Marketing
Industry Knowledge: Familiarity with Amazon Advertising ecosystem (Sponsored Ads/DSP) highly preferred; quick-study mindset for other IT domains
Technical Skills: Hands-on mastery of CRM/Automation platforms (HubSpot/Marketo) and Paid Social (LinkedIn Campaign Manager)
Strategic Writing: Ability to write sharp, professional ad copy and email sequences that cut through enterprise inbox noise
Analytical Skills: Strong data-driven mindset; use A/B testing to optimize targeting, channels, and messaging

To Apply: Please send your resume to Jenniferk@sbtgus.com