As you know, hulu is a cluster of broadcasting centers so to kill netflix, hulu trademarked their way of business and they started expanding their business into overseas countries. What they plan is to make many hulus constituted by local briadcasting centers. For instance, if hulu korea launches, users of hulu korea can watch KBS, MBC, SBS and all the channels that CJ owns. By doing this, hulu expects to take netflix down from the throne by 2021.