Home Job Postings Senior Manager, Global Marketing (K-Pop & U.S. Partnerships) (#Aug8-01) This topic has [1] reply, 0 voices, and was last updated 3 months ago by Bella Joha. Now Editing “Senior Manager, Global Marketing (K-Pop & U.S. Partnerships) (#Aug8-01)” Name * Password * Email Topic Title (Maximum Length 80) Company * Location Expires at 한국어 영어가능하며 Entertainment Provider, Game Provider, Brord Cast, E-commerce ..에 마케이팅근무 경험자. Resume to info@a2zreturnvalues.com or WBAEK@A2ZRETURNVALUES.COM JOB PROFILE We are seeking an experienced, highly motivated, and culturally fluent Senior Manager of Global Marketing to lead U.S. marketing strategy and execution for K-pop artists under aka. Entertainment. This role serves as a vital bridge between KPOP(AKA) Entertainment’s Global Center in Seoul and U.S.-based partners, including major record labels, touring agencies, media outlets, and merchandise partners. As the U.S. marketing lead, the ideal candidate will have deep understanding of both the Korean and U.S. music ecosystems, and will be responsible for developing and executing comprehensive, cross-functional, and culturally resonant campaigns that elevate KPOP(AKA) Entertainment’s artists while aligning with global priorities and brand identity of both the artists and the company. ROLE & RESPONSIBILITY: Lead U.S. Marketing Strategy: Develop and drive end-to-end marketing campaigns for KPOP’s artists in the U.S., working closely with label partners and internal stakeholders across commercial, digital, press, radio, commerce, and more based on alignment with KPOP HQ’s creative strategies and release priorities. • Partnership &ampamp Stakeholder Management: Collaborate with a wide range of U.S.-based partners and stakeholders to deliver integrated and impactful campaigns. • Global Campaign Alignment: Serve as the primary liaison between KPOP HQ and U.S.- based teams, facilitating seamless communication, alignment on global timelines, and culturally relevant execution across all initiatives. • Creative &ampamp Content Localization: Provide strategic input on adapting global creative and content initiatives for the U.S. audience while preserving each artist’s core identity. • Analytics &ampamp Performance Reporting: Oversee marketing performance and reporting, including DSP and social performance tracking, fan engagement, campaign recaps, and business reviews to provide ongoing strategy. • Fan Engagement and Market Trends: Monitor digital trends and interpret fan behavior in the U.S. market to shape effective content strategy and community growth strategy. • Real-Time Communication: Ensure consistent and timely communication between KPOP HQ and U.S. teams, managing cultural nuances and time zone differences to drive smooth campaign execution. • Business Development: Identify and pursue strategic opportunities in branding, media, digital, and commercial partnership that can enhance the visibility and commercial success of KPOP artists. REQUIREMENT: 7–10+ years of experience in music marketing, ideally at a major label, talent management firm, or agency, with a proven track record of managing global artist campaigns. • Direct experience working with K-pop artists or Korean entertainment companies is strongly preferred. • Deep knowledge of the U.S. music industries, including DSPs, media, touring, merchandise, and fan ecosystems. • Passion for K-pop and strong understanding of fan-driven culture and community engagement strategies is preferred. • Demonstrated success managing cross-border campaigns and aligning global release strategies. • Experience with budget oversight, marketing performance analysis, and stakeholder negotiations. • Exceptional cross-cultural communication and project management skills. • Proven ability to manage multiple priorities in a fast-paced environment based with precision and attention to detail. • Fluent in English Korean language proficiency is highly preferred. SALARY $150K- 170K DOE BENEFITS full benefit ( 의료보험, 401K...), 관용적인 pto I agree to the terms of service Update List