One of the fastest growing home appliance companies in Mid-west region is seeking for a Marketing Analyst based in Illinois. Candidates should possess strong analytic thinking and have excellent communication skills.

Position: Market Analyst

1) Position Description:

– Deep dive ethnographic research based on home visits. Through these life style studies, drive the hidden insight and new
product concept.
– Maintain research calendar and budget
– Maintain recruitment vendor relationships

2) Consumer Research Development and Final Reports
– Create recruitment screeners based on criteria from planning manager
– Create consumer and moderator protocols
– Generate research reports based on conducted studies
– Assist in data tabulation
– Participate in innovation sessions and concept development

3) Trend
– Research and Analysis Report
– Monitor and summarize the trend of Home appliances industry and create reports including implications to the company
– Assist in market research projects with external vendors

Qualifications:

– Bachelors Degree in Business, sociology or research degree, Marketing (MBA preferred)
– Minimum 5 years of experience in research, ethnography, marketing or product development
– Ability to moderate consumer discussions and identify key findings/ insights
– Strong Communication and Presentation skills (PowerPoint, excel)
– Excellent communication skills in English
– Analytical thinker with intuitive, creative problem solving skills
– Knowledge of electronics products and home appliances
– Ability for innovative thinking with passion in this field
– Positive mind, diligent attitude, and strong sense of responsibility
– Foundational statistics knowledge a plus
– Travel may be required

Resume sent to:

iseeconsulting114@gmail.com